Fashion culture in EU
By analysing clothing in different eras of human history, we can identify the customs, beliefs, economics, values and technologies that were practiced at that particular time. Similarly, a person’s appearance reveals a lot about that person, such as feelings and thoughts. Fashion changes with culture.
Every culture is assigned its own unique style of clothing. Clothing can also reflect the beliefs, customs, values, morals, economics, art and technology of individuals and groups of people. In fact, fashion is the best way to express ourselves through the clothes and accessories we wear. Culture is at the core of the fashion industry, and elements such as patterns, fabrics and clothing are allies that represent culture in different ways[1].
Cultural change affects fashion created in a particular culture or place. For example, there are different cultures around the world consisting of millions of people who follow different fashion trends. Needless to say, it goes without saying that no two trends are the same. And no culture is static – just like fashion. It is dynamic and changes over time.
People’s culture ensures that fashion accessories and clothing meet certain goals. Culture also influences design and fabric selection. For example, designers may choose and use indigenous materials associated with a particular place. This creates a strong local identity. Nowadays, many people also want to emulate celebrities, who may or may not have the same cultural influence as them.
On the other hand, there are people who love fashion. Some people tend to follow the cultural trends of their region.
Since fashion is constantly changing, designers follow trends, modify designs and select fabrics, colour and texture to fit a certain culture at the same time.
With this particular culture in mind, designers can create fashionable accessories and clothing. After all, culture influences fashion and vice versa[2].
[1] Holr “How Can Clothes Represent Culture?” https://holrmagazine.com/how-can-clothes-represent-culture/
[2] Out&about “Fashion across cultures” https://www.outandaboutmag.com/when-fashion-meets-culture/