CASE STUDY
Ternua: example of a sustainable functional brand
Context:
Source: www.ternua.com
Ternua Group[1] is a Spanish company born in Mondragón in 1994. Currently, it has a presence in more than fifty countries through the multi-brand channel, integrating the firms Ternua, Lorpen, Astore, and Loreak Mendian.
Ternua has different sustainable sports equipment garments for men, women, and children, as well as accessories for the mountain, such as vests, pants, jackets, underwear, backpacks, bottles, gloves, sleeping bags, etc. To make his clothes he uses recycled materials such as Carpets / Fishing nets / Plastic bottles/ Recycled feathers / Coffee beans / Wool / Agricultural waste.
Description:
Thanks to research, development, and innovation, they manage to manufacture products through sustainable treatments and recycled products to reduce negative impacts on the environment. The following table briefly summarizes these treatments, as well as the materials used for their realization.
TREATMENT | DESCRIPTION | MATERIALS USED |
Polygene technology | Anti-odour treatment | Low salt concentrations of recycled silver, recycled from reels, x-rays, etc. |
Scafé technology | Anti-odour treatment | Coffee grounds
|
Organic cotton | Cotton treated and grown without pesticides
|
No toxic substances, just the crop or fertilizer rotation animals |
Repellency treatment | the water
100% free of PFC’s |
Recycled pen, bottles of
plastic, coffee grounds, nets fishing |
Lesson Learnt:
For the production, they have different projects aligned with sustainability and that they develop through alliances and collaborations with different organizations and entities. As an example, we can talk about the projects:
- Seacycle. Plastic waste is collected by fishing boats, and along with other urban plastic waste, this waste is transformed into polyester yarn. In addition to the fishermen, this project is done in collaboration with the Basque Government, AZTI-TECNALIA and EKO-REC, a company that specialized in recycling PET plastic waste.
- A large amount of waste from fishing nets found in the sea has allowed Ternua to collaborate with Basque institutions, guilds, and fishermen to eliminate this waste from the Basque coast and cooperate with the Aquafil company to transform these nets into ECONYL wire and develop fabric.
As it can be seen, this case relates several SDGs:
And at the same time, indirectly, Ternua has worked with this project in the SDGs: