REFERENCES
BluCactus “Fashion consumers: Get to know them for the success of your brand” https://blucactus.blue/types-of-fashion-consumers/
Cobalt Street “5 Steps to Become A More Conscious Fashion Consumer” https://cobaltstreet.com/blogs/news/7-steps-to-becoming-a-more-conscious-fashion-consumer
Lectra “3 ways customers are shaping the fashion industry” https://www.lectra.com/en/library/3-ways-customers-are-shaping-the-fashion-industry
Linkfluence “Consumer Insights for Fashion: How Top Brands Keep up With Consumer Trends” https://www.linkfluence.com/blog/consumer-insights-for-fashion-industry
McKinsey & Company “Survey: Consumer sentiment on sustainability in fashion” https://www.mckinsey.com/industries/retail/our-insights/survey-consumer-sentiment-on-sustainability-in-fashion
Netguru “8 Consumer Trends That Affect Fashion Brands” https://www.netguru.com/blog/consumer-trends-affecting-fashion-brands