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CAPÍTULO 3
3.3. Uso del análisis de escenarios
Creación de escenarios
para la introducción de para la toma de decisiones
modelos de negocio estratégicas
O3-A1: Intergenerational approach and collaborative training guidelines
innovadores Aplicación del análisis de escenarios a decisiones personales y comerciales:
As a first step partners will develop the methodology for an intergenerational approach as chosen to
deliver the training. The aim of this output is to create long term relationships between an
Define el problema : identifica la decisión u objetivo y determine el cronograma
•
entrepreneur, responsible for running a retail business and a youth, who will help them introduce
para el análisis.
sustainable changes to the business. In order to reach this objective, a framework for the
collaboration will be developed. The relationship will be be voluntary and included as such in the
Recopilar datos : identificar factores clave e incertidumbres que puedan afectar
•
framework but encouraged in order to maximise participation in the training activity and further
el plan. Considera un análisis PEST del contexto político, económico, sociocultural y
apprenticeship programmes. Partners will explore existing suitable frameworks that can be used in
tecnológico para planes a mayor escala.
the RETAIL project. In addition, partners will seek involvement of relevant networks to increase the
project scope. For instance, DCC is a member of the Enterprise Europe Network with EASME
Separa las certezas de las incertidumbres : Distingue los supuestos seguros de las
•
actively encouraging members to collaborate and engage with all relevant EU projects. Partner will
incertidumbres en condiciones económicas volátiles, evitando sesgos
also explore other relevant programmes such as mobility programmes (Erasmus+, Erasmus for
inconscientes.
young entrepreneurs), etc. From this work, a methodological report will be issued.
• Desarrollar escenarios : crea resultados moderadamente buenos y malos para las
principales incertidumbres, combinándolos con certezas.
• Utiliza escenarios en la planificación : incorpora escenarios en la toma de
decisiones, considerando los riesgos y recompensas más probables de las
decisiones informadas.