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3.4                                                                                                                                   CAPÍTULO 3



     Comercio electrónico                                                              … creados con tecnologías

        y canales digitales                                                                                      digitales


                                       O3-A1: Intergenerational approach and collaborative training guidelines

                As a first step partners will develop the methodology for an intergenerational approach as chosen to

                       deliver the training. The aim of this output is to create long term relationships between an
                                                                                    El valor se crea utilizando tecnologías digitales. El comercio
                  entrepreneur, responsible for running a retail business and a youth, who will help them introduce

                                                                                    electrónico es un modelo de negocio que permite a empresas
                        sustainable changes to the business. In order to reach this objective, a framework for the
                  collaboration will be developed. The relationship will be be voluntary and included as such in the
                                                                                    y consumidores realizar compras o vender cosas en línea. El
                   framework but encouraged in order to maximise participation in the training activity and further
                                                                                    negocio digital va más allá y describe no sólo la compra y
                 apprenticeship programmes. Partners will explore existing suitable frameworks that can be used in

                                                                                    venta de bienes y servicios, sino también la prestación de
                the RETAIL project. In addition, partners will seek involvement of relevant networks to increase the
                       project scope. For instance, DCC is a member of the Enterprise Europe Network with EASME
                                                                                    servicios a los clientes, la colaboración con socios comerciales y
                actively encouraging members to collaborate and engage with all relevant EU projects. Partner will
                                                                                    la realización de transacciones electrónicas dentro de una
                     also explore other relevant programmes such as mobility programmes (Erasmus+, Erasmus for
                                                                                    organización.
                              young entrepreneurs), etc. From this work, a methodological report will be issued.


                                                                                    El negocio digital se refiere a un modelo de negocio digital en

                                                                                    el que la mayoría de los procesos empresariales se ajustan


                                                                                    digitalmente y se realizan.


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