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CAPÍTULO 1





                          3.1                                                                     Beneficios y desafíos de las


      Importancia de analizar los                                                                      estrategias innovadoras

               riesgos e impactos
                                       O3-A1: Intergenerational approach and collaborative training guidelines
             relacionados con la
                As a first step partners will develop the methodology for an intergenerational approach as chosen to
                      innovación                                                      Beneficios potenciales de las estrategias innovadoras:
                       deliver the training. The aim of this output is to create long term relationships between an
                                                                                          Mayor competitividad y diferenciación del mercado.
                                                                                      •
                  entrepreneur, responsible for running a retail business and a youth, who will help them introduce
                        sustainable changes to the business. In order to reach this objective, a framework for the
                                                                                          Mejora de la reputación de la marca y la fidelidad del cliente.
                                                                                      •
                  collaboration will be developed. The relationship will be be voluntary and included as such in the
                   framework but encouraged in order to maximise participation in the training activity and further
                                                                                          Oportunidades para nuevas fuentes de ingresos y expansión
                                                                                      •
                 apprenticeship programmes. Partners will explore existing suitable frameworks that can be used in
                                                                                          empresarial.
                the RETAIL project. In addition, partners will seek involvement of relevant networks to increase the

                       project scope. For instance, DCC is a member of the Enterprise Europe Network with EASME
                actively encouraging members to collaborate and engage with all relevant EU projects. Partner will
                                                                                      Desafíos de las estrategias innovadoras:
                     also explore other relevant programmes such as mobility programmes (Erasmus+, Erasmus for

                              young entrepreneurs), etc. From this work, a methodological report will be issued.
                                                                                          Incertidumbre e imprevisibilidad en los resultados.
                                                                                      •

                  Eg: picture here                                                    •   Asignación de recursos y riesgos de inversión.


                                                                                      •   Resistencia al cambio y adaptación organizacional.
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