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DATA ANALYSIS

FOR BUSINESS
3.5 IMPROVEMENT

…the power of data

O3-A1: Intergenerational approach and collaborative training guidelines

As a first step partners will develop the methodology for an intergenerational approach as chosen to
Professionals can use data analytics to improve business
deliver the training. The aim of this output is to create long term relationships between an
performance. How to use analytics to drive business growth:
entrepreneur, responsible for running a retail business and a youth, who will help them introduce

sustainable changes to the business. In order to reach this objective, a framework for the
Optimize workflows to improve employee productivity and
•
collaboration will be developed. The relationship will be be voluntary and included as such in the
engagement
framework but encouraged in order to maximise participation in the training activity and further

apprenticeship programmes. Partners will explore existing suitable frameworks that can be used in
Monitor data to enhance cybersecurity
•
the RETAIL project. In addition, partners will seek involvement of relevant networks to increase the
Track consumer behaviors to enrich customer experiences
•
project scope. For instance, DCC is a member of the Enterprise Europe Network with EASME
actively encouraging members to collaborate and engage with all relevant EU projects. Partner will
Monitor market trends to launch new products and services
•
also explore other relevant programmes such as mobility programmes (Erasmus+, Erasmus for

Measure performance of marketing campaigns
young entrepreneurs), etc. From this work, a methodological report will be issued.
•
• Use data insights to inform business strategies

• Lead teams with data-driven decision making

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