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CHAPTER 3

3.3. Understanding scenarios as

Building Scenarios for Innovative strategic planning tools.
Business Model Introduction
O3-A1: Intergenerational approach and collaborative training guidelines

As a first step partners will develop the methodology for an intergenerational approach as chosen to
Scenarios are powerful strategic planning tools that help businesses anticipate and
deliver the training. The aim of this output is to create long term relationships between an
prepare for the future. They involve creating alternative narratives of potential future
entrepreneur, responsible for running a retail business and a youth, who will help them introduce
situations and developments. Scenarios provide a framework for exploring
sustainable changes to the business. In order to reach this objective, a framework for the
uncertainties and identifying opportunities for innovative business models.
collaboration will be developed. The relationship will be be voluntary and included as such in the
framework but encouraged in order to maximise participation in the training activity and further
Common Scenarios by Peter Schwartz:
apprenticeship programmes. Partners will explore existing suitable frameworks that can be used in

• Evolution: Trends continue as expected, leading to a predictable outcome.
the RETAIL project. In addition, partners will seek involvement of relevant networks to increase the
project scope. For instance, DCC is a member of the Enterprise Europe Network with EASME
• Revolution: A new disruptive factor fundamentally changes the situation.
actively encouraging members to collaborate and engage with all relevant EU projects. Partner will
• Cycles: Cyclical patterns of boom and bust.
also explore other relevant programmes such as mobility programmes (Erasmus+, Erasmus for
• Infinite Expansion: Exciting trends continue, leading to continuous growth.
young entrepreneurs), etc. From this work, a methodological report will be issued.
• Lone Ranger: Triumph of the lone hero against inertia.

• My Generation: Changes in culture and demographics influencing the situation.

Scenario thinking enables businesses to explore and prepare for various potential

future developments, enhancing their adaptability and strategic decision-making.