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3.3. CHAPTER 3
PROJECT ELEVATOR PITCH
PITCHING
• Is a brief description of your project or business in the time you
O3-A1: Intergenerational approach and collaborative training guidelines
have during an elevator journey.
As a first step partners will develop the methodology for an intergenerational approach as chosen to
deliver the training. The aim of this output is to create long term relationships between an
• It’s perfect for face-to-face conversations, which are the normal
entrepreneur, responsible for running a retail business and a youth, who will help them introduce
way to make deals.
sustainable changes to the business. In order to reach this objective, a framework for the
CONTENT OF CHAPTER 3
collaboration will be developed. The relationship will be be voluntary and included as such in the
• Will allow you to capture the attention of your interlocutors so
What is a pitch? that they want to have a second conversation with you to
framework but encouraged in order to maximise participation in the training activity and further
Elevator Pitch
apprenticeship programmes. Partners will explore existing suitable frameworks that can be used in
Adapt your speech to the audience deepen the business.
the RETAIL project. In addition, partners will seek involvement of relevant networks to increase the
Customers: the most important stakeholder
Social media and useful tools for preparing your pitch
project scope. For instance, DCC is a member of the Enterprise Europe Network with EASME
actively encouraging members to collaborate and engage with all relevant EU projects. Partner will
also explore other relevant programmes such as mobility programmes (Erasmus+, Erasmus for
young entrepreneurs), etc. From this work, a methodological report will be issued.
Source: Khoon Lay Gan / Alamy Stock Vector - Sales Elevator Pitch Figure Pictogram Icon